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Town of Monument Parks and Open Space Opinion Survey November 9th to 27th, 2023 ---PAGE BREAK--- Methodology Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE Magellan Strategies are pleased to present the results of an online survey of 651 registered voters in the Town of Monument, Colorado. The interviews were conducted from November 9th – 27th, 2023. The overall survey responses have a margin of error of 3.7% at the 95% confidence interval. Population subgroups will have a higher margin of error than the overall sample. The survey data was weighted to be representative of voter registration demographics for the Town of Monument, Colorado. 2 ---PAGE BREAK--- Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 3 Town of Monument Voter Registration Demographics ---PAGE BREAK--- Do you approve or disapprove of the job the Town of Monument Parks and Open Space Department is doing maintaining parks and open space? 4 76% 70% 74% 76% 74% 70% 77% 83% 76% 69% 76% 73% 17% 20% 18% 16% 19% 20% 16% 7% 16% 24% 17% 18% 7% 10% 8% 8% 7% 10% 7% 10% 8% 7% 7% 9% Other Town* Triview More than 10 Years Less 10 Years Republican Democrat Unaffiliated 65+ 45-64 18-44 Men Women Total Approve Total Disapprove No Opinion 74% 18% 8% Total Approve Total Disapprove Unsure Strongly Approve 22% Somewhat Approve 52% Strongly Disapprove 8% Somewhat Disapprove 10% Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE ---PAGE BREAK--- Do you approve or disapprove of the job the Town of Monument Parks and Open Space Department is doing maintaining landscaped medians, rights-of-ways, and other public areas? Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 5 81% 80% 81% 81% 81% 84% 80% 92% 79% 77% 80% 81% 15% 15% 16% 14% 17% 12% 15% 7% 16% 18% 16% 15% 4% 5% 3% 5% 2% 4% 5% 1% 5% 5% 4% 4% Other Town* Triview More than 10 Years Less 10 Years Republican Democrat Unaffiliated 65+ 45-64 18-44 Men Women Total Approve Total Disapprove No Opinion 81% 15% 4% Total Approve Total Disapprove Unsure Strongly Approve 30% Somewhat Approve 51% Strongly Disapprove 6% Somewhat Disapprove 9% ---PAGE BREAK--- Do you agree or disagree with the following statement? “The Town of Monument Parks and Open Space Department is fiscally responsible and spends taxpayer money wisely.” Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 6 51% 46% 47% 49% 49% 51% 48% 58% 48% 44% 50% 46% 18% 16% 20% 15% 16% 21% 16% 8% 12% 26% 18% 17% 31% 38% 33% 36% 35% 28% 36% 34% 40% 30% 32% 37% Other Town* Triview More than 10 Years Less 10 Years Republican Democrat Unaffiliated 65+ 45-64 18-44 Men Women Total Agree Total Disagree No Opinion 48% 18% 34% Total Agree Total Disagree Unsure Strongly Agree 17% Somewhat Agree 31% Strongly Disagree 7% Somewhat Disagree 11% ---PAGE BREAK--- How would you rate the availability of the following in the Town of Monument? Do you think the Town needs more of the following, has just the right amount, or needs less? Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 7 67% 68% 71% 73% 29% 29% 24% 20% 1% 1% 2% 1% 3% 2% 3% 6% Trails Parks Open Space Recreational Activities Needs More Just Right Amount Needs Less Unsure ---PAGE BREAK--- Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 8 Daily Few Times a Week Few Times a Month Once a Month Once Every Three Months Once a Year Never 20% 40% 25% 7% 6% 1% 1% How often do you or someone in your family visit a park, playground, or open space area? ---PAGE BREAK--- Below is a list of park and open space facilities that the Town of Monument Parks and Open Space Department manages. Please indicate how often you or someone in your family visit or use each one. Ranked by Usage-At Least Once a Month, Percentages Included Under Name Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 9 3% 3% 2% 6% 3% 6% 8% 8% 13% 11% 9% 13% 18% 20% 24% 9% 10% 16% 14% 18% 12% 22% 23% 16% 22% 8% 18% 22% 12% 12% 53% 26% 11% 19% 10% Park Trail Park 27% Dirty Woman Creek Park 34% Monument Lake 44% 3rd Street Santa Fe Trailhead 53% Limbach Park 56% Daily Few Times a Week Few Times a Month Once a Month Once Every Three Months Once a Year Never ---PAGE BREAK--- Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 10 1% 2% 1% 2% 1% 3% 4% 3% 2% 4% 7% 7% 8% 2% 4% 5% 6% 8% 3% 6% 9% 9% 11% 10% 8% 11% 13% 14% 83% 76% 63% 60% 54% Monument Cemetery 4% Monument Skate Park 10% Barnhart Orchard 17% Waterwise Demonstration… Lavelett Park 21% Daily Few Times a Week Few Times a Month Once a Month Once Every Three Months Once a Year Never Below is a list of park and open space facilities that the Town of Monument Parks and Open Space Department manages. Please indicate how often you or someone in your family visit or use each one. Ranked by Usage-At Least Once a Month, Percentages Included Under Name ---PAGE BREAK--- Would you support or oppose a modest (0.5-1.0%) sales tax increase for the Town of Monument Parks and Open Space Department to create funding for new parks, open spaces, trails, and recreational opportunities and to redevelop existing parks and open spaces? Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 11 69% 60% 62% 65% 56% 79% 67% 61% 58% 70% 62% 67% 28% 34% 32% 31% 39% 17% 28% 33% 37% 26% 35% 28% 3% 6% 6% 4% 5% 4% 5% 6% 5% 4% 3% 5% Other Town* Triview More than 10 Years Less 10 Years Republican Democrat Unaffiliated 65+ 45-64 18-44 Men Women Total Support Total Oppose Unsure 64% 32% 5% Total Support Total Oppose Unsure Strongly Support 32% Somewhat Support 32% Strongly Oppose 19% Somewhat Oppose 13% ---PAGE BREAK--- Town of Monument Parks and Open Space Department Education on Management and Budget Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 12 Before we continue, it is important to understand that no decisions have been made to put a bond measure before Monument voters to fund the Town’s Park and Recreation projects. However, your responses to the following questions will help the Town make that decision. So, let’s continue the survey now. As you may know, the Town of Monument Parks and Open Space Department manages parks and landscapes for the west side of I-25, providing maintenance for 10 parks, open spaces, flower beds, and landscaping in Downtown, mowing along town roads and rights of ways, and controlling noxious weeds. The department’s budget is currently just over $1 million dollars which funds maintenance, materials, equipment, utilities, salaries, and benefits for six full-time employees and seven seasonal staff members. ---PAGE BREAK--- Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 13 Themes Acquiring more land to expand the town’s parks, trails, and open spaces. Looking to have the parks and amenities tailored to families specifically. There is a concern of overdevelopment and losing open space and parks. “Dirty Woman Park could use something...it’s just a weird field. It would be nice if there was pedestrian or bike access (like a bike lane) to get from the east side of 25 to the west side. I would like to applaud the bathrooms at Limbach Park, they are always clean, stocked, and functional, and it’s been a huge part of potty training our toddler.” -Female, 18-34, Less than a Year, Central Woodmoor “There were some plans about improving the skate park and adding a youth bike park or pump track next to it. That would be a great addition to the community. Currently, the nearest kids' bike skills park is Goose Gossage or Rhyolite in Castle Rock.” –Male, 35-44, 6-10 Years in Monument, Forest Lakes “We need a significant increase in open space and parks in Monument - baseball fields, tennis courts, soccer fields, a huge playground, even a splash pad would be great! There are not a lot of options for kids on the east side of I- 25.” -Female, 45-54, 11-15 Years in Monument, Jackson Creek “Sports complex: baseball, soccer fields indoor sports park.”-Male, 35-44, 6-10 Years in Monument, Lake of the Rockies “Keep more open space, add additional parks or improve on existing parks and town Landscaping and Trees.” -Female, 55-64, More 20 Years in Monument, Past Times Knowing this information, please provide any ideas you may have about how the Town of Monument can improve its parks and open space and your thoughts about what the Town should prioritize when planning or redesigning parks. ---PAGE BREAK--- Town of Monument Parks and Open Space Department List of Potential Parks and Open Space Projects Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 14 Ø Improve existing parks by completing a master plan of each park that would address upgrading playground equipment and recreational activities in each park. Cost: Approximately $150,000 for the plan Ø Acquire and develop new parks, trails, and open space. Cost: Approximately $100K - $2M, depending on the size of the land and the type of public area Ø Expand community events (such as additional Concerts in the Park and adding new community events). Cost: Approximately $25K per event Ø Multi-use sports fields and courts for youth and active adults, such as soccer and baseball/softball fields and pickleball courts. Cost: Approximately $100K-$1M depending on size and type of fields ---PAGE BREAK--- Town of Monument Parks and Open Space Department List of Potential Parks and Open Space Projects Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 15 Ø Outdoor exercise equipment along the Santa Fe Trail and/or in the parks. Cost: Approximately $150K Ø Recreation or Active Adult Community Center. Cost: Approximately $50-90M Ø Dog park. Cost: Approximately $100K Ø Swimming pool. Cost: Approximately $1M+ Ø Outdoor splash pad. Cost: Approximately $500K ---PAGE BREAK--- The following is a list of potential parks and open space projects that the Town of Monument is considering. The list also includes a description of the project and the estimated cost. Using a scale from 1 to 10, with 10 indicating the project is a top priority and 1 meaning it should be the least prioritized project, please indicate your opinion. Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 16 49% 61% 66% 71% 76% 11% 9% 16% 12% 10% 40% 30% 18% 17% 14% Outdoor Splash Pad Swimming Pool Improve Existing Parks Multi-use Sports Fields & Courts Acquire and Develop New Parks, Trails, Open Space 6-10 - Top Priority 5 - Neutral 1-4 Least Priority 10-Top Priority: 21% 10-Top Priority: 20% 10-Top Priority: 13% 10-Top Priority: 28% 10-Top Priority: 15% ---PAGE BREAK--- Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 17 37% 42% 52% 59% 15% 12% 13% 15% 48% 46% 35% 26% Outdoor Exercise Equipment Dog Park Recreation or Active Adult Community Center Expand Community Events 6-10 - Top Priority 5 - Neutral 1-4 - Least Priority 10-Top Priority: 10% 10-Top Priority: 13% 10-Top Priority: 10% 10-Top Priority: 7% The following is a list of potential parks and open space projects that the Town of Monument is considering. The list also includes a description of the project and the estimated cost. Using a scale from 1 to 10, with 10 indicating the project is a top priority, and 1 meaning it should be the least prioritized project, please indicate your opinion. ---PAGE BREAK--- Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 18 Swimming Pool Acquire/Develop New Parks, Trails, Open Space Improve Existing Parks Multi-use Sports Fields Courts Outdoor Splash Pad Dog Park Expand Community Events Recreation/Active Adult Community Center Outdoor Exercise Equipment Unsure 21% 20% 15% 14% 6% 6% 6% 5% 3% 4% From the same list of projects, which project would you like to see the Town of Monument prioritize first? ---PAGE BREAK--- Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 19 Swimming Pool Lack of Current Options – lack of accessible and affordable pools in the area. Community Connection and Recreation Water Safety and Learning to Swim Improve Existing Parks Outdated Playground Equipment Cost-Effectiveness and Quick Impact – quickest and most cost-effective option Community Pride and Utilization – it’s important to have an inviting, well- maintained space. Acquire and Develop New Parks, Trails, and Open Space. Preserving Open Space and Natural Beauty – deep concern about rapid development. Balancing Growth and Quality of Life – Balance growth with preserving open space and parks. Recreational Opportunities for All Ages – Important to have recreational opportunities for all ages. Multi-Use Sports Fields and Courts Belief Current Facilities are Inadequate Community Health and Well-Being Economic and Community Development Please explain why you picked [insert top priority] as the top priority? ---PAGE BREAK--- Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 20 Please explain why you picked [insert top priority] as the top priority? Outdoor Splash Pad Family-Friendly and Fun for Kids Accessibility and Inclusivity – Splash pads are accessible to all children, all abilities. Local Convenience and Community Enhancement Expanding Community Events Community Unity and Togetherness Economic Benefits and Revenue Generation Cultural Enrichment and Opportunities for Artists Dog Park Convenience and Accessibility – Need for a local dog park. Community Gathering and Socialization – A communal space where dog owners can come together, creates sense of community. Health and Exercise for Dogs Rec Center/Adult Community Center Diverse and Affordable Activities Indoor Facilities for Year-Round Recreation Community Building and Social Spaces ---PAGE BREAK--- As you may know, the Town of Monument does not currently offer any recreation services. However, they are considering adding recreational leagues for both adults and youth. Knowing this, how interested would you be in the following leagues: Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 21 22% 28% 35% 58% 17% 16% 17% 10% 51% 46% 37% 25% 10% 10% 11% 7% Adult Soccer Adult Tennis Adult Softball Adult Pickleball Very and Somewhat Interested Not Too Interested Not Interested at All Unsure ---PAGE BREAK--- Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 22 36% 45% 45% 15% 13% 13% 33% 28% 29% 16% 14% 13% Youth Softball Youth Little League Youth Soccer Very and Somewhat Interested Not Too Interested Not Interested at All Unsure As you may know, the Town of Monument does not currently offer any recreation services. However, they are considering adding recreational leagues for both adults and youth. Knowing this, how interested would you be in the following leagues: ---PAGE BREAK--- Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 23 Are there any other adult or youth recreational leagues or activities that are not mentioned above that you would be interested in? Other Leagues Interested In Adult Volleyball Adult Basketball Adult Kickball Adult Dodgeball Adult Field Hockey Disc Golf Running Club Adult Cornhole League ---PAGE BREAK--- Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 24 What is your employment status? Employed Full- Time Retired Self Employed Stay-at-home Parent Employed Part- Time Multiple Part- Time Jobs Unemployed Other Prefer Not to Say 55% 19% 10% 6% 6% 1% 1% 1% 2% ---PAGE BREAK--- Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 25 In-Person, In Monument In-Person, Outside Monument Remotely, in Monument Remotely, Outside Monument Hybrid, in Monument Hybrid, Outside Monument Prefer Not to Say 19% 34% 3% 22% 2% 16% 4% Do you currently work: Asked to respondents who work full-time or part time, 468n Total In-Person: 53% Total Remotely: 25% Total Hybrid: 18% ---PAGE BREAK--- Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 26 Where is your employer located if outside of Monument? [Asked to respondents who work outside of Monument, 338n] Colorado Springs Area Out-of-State Denver Metro Area Castle Rock Larkspur Other Prefer Not to Say 48% 18% 17% 4% 13% ---PAGE BREAK--- Survey Demographics 47% 12% 39% 2% Unaffiliated Democrat Republican Other Party 85% 9% 3% 3% Own Rent Other Prefer Not to Say 50% 50% Female Male Identify Differently 18-34 35-44 45-54 55-64 65+ 25% 18% 20% 19% 18% Gender Party Affiliation Age Range Rent or Own Home Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 27 ---PAGE BREAK--- Survey Demographics Less than $50,000 $50,000 to $74,000 $75,000 to $99,000 $100,000 to $149,000 $150,000 to $199,000 More than $200,000 Prefer Not to Say 5% 8% 11% 20% 18% 24% 14% Household Income White Hispanic/ Latino Black/ African American Asian Native Hawaiian/ Pacific Islander American Indian/ Alaska Native Two or More Races Other Prefer Not to Say 83% 3% 1% 1% 1% 1% 10% Race & Ethnicity Town of Monument Parks and Open Space Opinion Survey, November 2023, 651n, 3.7% MoE 28 ---PAGE BREAK--- Magellan Strategies 4800 Aspen Creek Drive Broomfield, CO 80023 www. MagellanStrategies.com (303) 861-8585 David Flaherty I Courtney Sievers Ryan Winger I Katie Witt