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OFFICE OF THE MAYOR Gregory B. Lyman CITY HALL 10890 San Pablo Avenue, El Cerrito, CA 94530 Telephone (510) 215-4305 Fax (510) 215-4319 http://www.el-cerrito.org April 16, 2013 The Honorable Edmund G. Brown Jr. Governor of California State Capitol Building Sacramento, CA 95814 Re: Support for State Park and Recreation Commission Candidate Patricia Jones Dear Governor Brown: I am writing to express the support of the El Cerrito City Council for the appointment of Patricia Jones to the State Park and Recreation Commission. Ms. Jones will bring a combination of experience, environmental awareness and knowledge about public parks and their important role in California to the position. As the Executive Director of Citizens for East Shore Parks (CESP), Ms. Jones has worked tirelessly for an non-profit environmental organization committed to protecting open space and creating a necklace of shoreline parks from the Oakland Estuary to the Carquinez Straits. Her office has been located in El Cerrito since 2006. CESP also works to preserve the natural resources and facilitate recreational and educational opportunities along the eastern shore of the San Francisco Bay. Ms. Jones has been extensively involved in community planning efforts to ensure parks are created and properly managed and she knows from on-the-ground experience about the demand to build and maintain parks in and near cities. She has volunteered with the Sierra Club since 2002 and currently serves as the Co-Chair of Sierra Club California’s recently re- invigorated Parks Committee. Ms. Jones is a dedicated environmental leader in our community. With her experience as the Executive Director of Citizens of East Shore Parks, as a Sierra Club leader and as an advocate for environmental sustainability, she would serve the Park and Recreation Commission well. I strongly urge you to appoint Patricia Jones to the State Park and Recreation Commission Sincerely, Gregory B. Lyman Mayor Agenda Item No. 5(H) ---PAGE BREAK--- PATRICIA VAUGHAN JONES P.O. Box 6087 Albany, California 94706 [EMAIL REDACTED] [PHONE REDACTED] CITIZENS FOR EAST SHORE PARKS - Executive Director, January 2006- present In this advocacy and land use non-profit, manage office and direct programs/messaging, such as a campaign to qualify an initiative for a city-wide ballot by educating the public through direct mail, letters to the editor and person-to-person contact; recruiting, training and organizing volunteer signature gathering; verifying signatures (25% qualified) and maintaining database of volunteers and supporters. Project culminated in a shoreline vision that sets a high standard for future land use determinations. Other: web/newsletter content, community/agency presentations/comments, board support, membership services, fundraising, grant writing, volunteer recruitment for events and maintenance of office and business files. SIERRA CLUB (Paid Positions) • CAMPAIGN ORGANIZER-STOP CLEARCUTTING CALIFORNIA CAMPAIGN (on private forestlands), 2005 Part of founding team working to develop campaign strategies, enlarge the coalition of partners and increase public awareness of the on-going clearcutting by SPI in the Sierra Nevada. • CONSERVATION CAMPAIGN ORGANIZER - ENVIRONMENTAL VOTER EDUCATION CAMPAIGN (EVEC) AND ROAD TO RENO, August-November 2004 Single staff person in charge of implementing the Sierra Club’s efforts in the 2004 election in Reno. Key focus: to recruit, organize and train volunteers to educate voters. Specific outreach activities: setting up the office, organizing community outreach events, handling the logistics of getting volunteers to Reno, cutting ‘turf’ for canvassers, providing and explaining the canvassing materials, organizing teams/work flow for each canvassing day and tabulating the canvassing results. Marketing activities: generating marketing materials, encouraging media coverage of campaign issues, communicating with public officials, the media and members of the community. Worked closely with key allies in the campaign: America Coming Together, Planned Parenthood, Democracy for Nevada, SEIU, etc. o August 6-October 29: 12,500 doors were attempted with 4,700 contacts. o Approximately 750 Sierra Club volunteers in 3-month period (mostly from the out of town). o Managed $11,200 budget. SIERRA CLUB (Volunteer Positions) Began volunteer work with Sierra Club in 2002 and selected for leadership position within six months. These policy- setting positions also require communication with and management of volunteer activists. • CHAIR, CA/Nevada CONSERVATION COMMITTEE, Sept 2008 – May 2010 • CHAIR, NORTHERN CA CONSERVATION COMMITTEE, March 2004 – Sept 2008 • CHAIR, WILDERNESS COMMITTEE (SAN FRANCISCO BAY May 2003 - 2008 OTHER VOLUNTEER WORK • LOBBYING: Citizen in-person lobbying on behalf of Sierra Club California, Utah Wilderness Coalition, CA State Parks Foundation and Sierra Nevada Conservancy. 2003, 2005, 2008-2012. • AMERICAN MARKETING ASSOCIATION OF SAN FRANCISCO BOARD OF DIRECTORS, 1994-2002 Responsible for marketing, promotion, budgeting and fundraising, planning, training, program development, member recruitment, event planning and management for various volunteer positions. PRIOR WORK EXPERIENCE VIRGINIA WINTERIZATION PROGRAM (Energy Saving Program)- Operations Manager- the mission was to save energy, help low income population ‘winterize’ their homes and provide job training for the unemployed. MARKETING RESEARCH - Fifteen years of marketing research experience for diverse client base. This type of work involves research design, analysis and coordinating with end-users of research (marketers, presidents/ vice presidents of firms, designers, researchers, etc.), field services, sample managers, data managers and internal employees. EDUCATION M.B.A., San Francisco State University, Marketing and Business Analysis; Distinguished Student Award. A.S., Foothill College, Animal Health Technology (Veterinary Nursing) B.A., History, University of Virginia, Dean’s List, Volunteer Tutor. Agenda Item No. 5(H) Attachment 1