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STRATEGIC PLAN UPDATE October 2014 El Cerrito Library Agenda Item No. 4(A) ---PAGE BREAK--- ---PAGE BREAK--- Survey: What Are We Doing Well? ---PAGE BREAK--- Survey: What Could We Do Better? ---PAGE BREAK--- El Cerrito Survey Results 205 Respondents 147 El Cerrito residents The majority use the library to: •Borrow materials •Discover new authors and titles •Study in a quiet place They want: •More open hours •Improved library facility •Larger collection El Cerrito Survey Results ---PAGE BREAK--- ---PAGE BREAK--- Programming 17% Collections, Hardcopy 8% Staff Skills, Abilities 8% Customer Service 7% Catalog/holds 7% Facilities, Location 6% Personal Exploration 6% Key Informant Interviews - WHAT DO WE DO WELL? Programming Collections, Hardcopy Staff Skills, Abilities General Customer Service Catalog/holds/Link+ Facilities, Location Personal Exploration General Reading, Literacy Literacy Public Computers General Access Free, Equitable Access Knowledge/Local History Other General technology Promotion, Outreach All Other Comments Innovative Technologies Collections, Digital Website Funding 80/20 Self-Service Meeting Rooms Training Technologies ---PAGE BREAK--- Promotion, Outreach 21% Programming, 15% Facilities 12% Open Hours 5% Collections 5% Key Informant Interviews - WHAT COULD WE DO BETTER? Promotion, Outreach Programming Facilities, Location Open Hours Collections, Hardcopy Funding Other All Other Comments Literacy Personal Exploration General technology Knowledge/Local History Free, Equitable Access Not a Library User, Obsolete Website Collections, Digital Public Computers Staffing Levels Training Technologies Volunteering Catalog/holds/Link+ Meeting Rooms General Reading, Literacy General Access Staff Skills, Abilities ---PAGE BREAK--- Findings from El Cerrito Key Informant Interviews • The community needs a new library • More programming to teens • Increased partnerships with the schools • Services for home-based and small businesses • We need to promote ourselves better ---PAGE BREAK--- ---PAGE BREAK--- Free, Easy, Equitable, Available A Community Gathering Place Knowledge, Resource Center Personal place of exploration General Access Programming Collections Literacy 0 50 100 150 200 250 300 eryone munity Center ration Access mming rdcopy iteracy Town Hall Meetings WHAT DOES LIBRARY DO WELL? ---PAGE BREAK--- Promotion and Marketing Open Hours Facility and/or Facility Condition Programming Community Gathering Place All Other Comments Knowledge, Resource Center 0 50 100 150 200 250 300 350 Promotion and Marketing Open Hours Facility and/or Facility Condition Programming Community Gathering Place All Other Comments Knowledge, Resource Center Town Hall Meetings WHAT COULD LIBRARY DO BETTER? ---PAGE BREAK--- What community priority should the library play a more active role in? • Literacy and education at all levels • Promotion of personal development for all community members • Civic engagement Findings of El Cerrito Town Hall ---PAGE BREAK--- What one thing could the library do better? • More open hours • More space would allow for more technology and a larger collection • The library should be a beautiful, exciting, accessible community center Findings of El Cerrito Town Hall ---PAGE BREAK--- What is the single most important contribution the library makes to our community today? • Free access to all types of information both in the library and online • Free programs for all ages • A meeting place in a safe, comfortable space Findings of El Cerrito Town Hall ---PAGE BREAK--- Vision Statement Contra Costa County Library is the pulse of our community. Working together, we spark imagination, fuel potential, and connect people with ideas and each other. ---PAGE BREAK--- Increase programming and outreach to teens Goal 1: The library ensures easy, equitable access to library services for all Contra Costa County residents. ---PAGE BREAK--- Goal 2: The library champions personal and community engagement in literacy and reading to enrich lives. Develop more active partnerships with local elementary schools in support of their students’ love of reading and learning ---PAGE BREAK--- Goal 3: The library delivers a consistent, high-quality, and inviting experience at all points of contact. Maintain and improve the El Cerrito Library building until a new library is built Create and implement a comprehensive marketing plan specific to El Cerrito Goal 4: The library successfully promotes its value, programs and opportunities to the community. ---PAGE BREAK--- Thank you!