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General Organization 2007 - 2008 * Frozen Position - 1 - City Treasurer City Attorney Building Board of Appeals Civic Improvement Commission Historic Preservation Board Administrative Services * Finance Department Police Department Community Development Department Public Works Department Recreation & Community Services Department City Manager Parks & Recreation Commission Planning Commission Rental Increase Dispute Committee City Council City Clerk Residents ---PAGE BREAK--- - 2 - CITY OFFICIALS CITY COUNCIL & REDEVELOPMENT AGENCY BOARD Mayor - Daniel E. Furtado Vice Mayor - Donald R. Burr Councilmember - Joseph D. Hernandez Councilmember - Jane P. Kennedy Councilmember - Evan Low Note: Mayor serves an annual term from November to November. Names and positions are as of July 1, 2007. CITY ADMINISTRATIVE STAFF City Manager - Daniel Rich City Clerk - Anne Bybee (Elected) City Treasurer - Gerald Kennedy (Elected) City Attorney - William Seligmann Administrative Services Director - (Frozen) Community Development Director - Sharon Fierro Finance Director - Jesse Takahashi Recreation & Community Services Director - Claudia Cauthorn Police Chief - David Gullo Public Works Director - Robert Kass ---PAGE BREAK--- - 3 - Community Vision Campbell will remain a friendly community and develop a stronger sense of identity, characterized by the active involvement of its citizens and businesses in all aspects of community life. It will be a safer, more well-balanced small town with connected neighborhoods set in an attractive and comfortable environment. Campbell City government will be increasingly fiscally self-reliant, provide more effective basic municipal services and foster regional cooperation and local partnerships. Community Goals To have a safe, clean, comfortable and healthy environment. To be a physically connected and involved community with a strong sense of identity. To have attractive residential neighborhoods and business districts. To retain a friendly, small-town atmosphere. To maintain a fiscally self-reliant City government with effective basic municipal services. Mission Statement The City of Campbell’s mission is to maintain a safe and pleasant environment by providing effective governance and the efficient delivery of public services. In the process of providing representative local government, the City identifies and anticipates concerns, problems and opportunities, and takes actions to address them. The City government also provides a catalyst for the involvement of residents, businesses and organizations in the development and maintenance of the community. The City’s role is to delivery critical public services in an efficient, professional and timely manner. The City is responsible for the preservation of the community’s physical and aesthetic assets, and for the efficient management and equitable allocation of community fiscal resources. Essential to accomplishing the objectives outlines above is the active involvement of citizens serving as elected Councilmembers, advisory commissioners, and on citizen committees and task forces. In addition, the selection, training, motivation and retention of highly qualified employees is critical to the City’s success. ---PAGE BREAK--- - 4 - CAMPBELL STATEMENT OF VALUES Preamble: To promote and foster the highest degree of public trust, the Campbell City Council has adopted a Statement of Values reflecting the core beliefs of the community. These key values are deeply held beliefs that influence a person’s attitude, actions and decisions. Values, in turn, form the basis for ethical decisions. Ethics are standards or principles for how we treat one another. The Campbell Statement of Values expresses the standards for the highest integrity and ethical conduct expected for elected officials, appointed commissioners and board members, executive staff and candidates for local office. These individuals have the responsibility to assure that they understand and follow, in every respect, the ethical standards so that the public can continue to have full confidence in its officials, candidates, and the democratic process. Ethical behavior requires a commitment to live by the values expressed below. This Statement of Values is expected to be a “living” document and reviewed or updated periodically; initially in February 2007 and in February of odd-numbered years thereafter. Community As I serve Campbell: • I value the importance of building and preserving community in Campbell • I am a steward for the community’s economy, environment, culture and safety • I am engaged and responsive when serving the community; the needs and concerns of all residents are important to me • I take into consideration the long-term financial needs of the City while also balancing Campbell’s identity as a small town with connected neighborhoods Honesty As I serve Campbell: • My words and deeds will be based on truthfulness • I will conduct myself with the highest degree of sincerity • I will not knowingly use inaccurate information nor omit relevant information to support my positions or views • I take responsibility for my actions and do not leave false impressions Civility As I serve Campbell: • I treat everyone the way I want to be treated, with respect and dignity • I practice patience, courtesy, and civility in all interactions • I understand differences of opinion and policy disagreements are part of the democratic process; I respect the opinions of those with whom I differ • I support effective two-way communication by listening carefully, asking questions and determining an appropriate response ---PAGE BREAK--- - 5 - CAMPBELL STATEMENT OF VALUES Equality As I serve Campbell: • I value everyone’s opinion and listen to all sides • I encourage public input as well as equal access and treatment for all • I am impartial and make decisions based on the merits of the issue Teamwork As I serve Campbell: • I will actively participate in a positive and constructive manner • I encourage and support collaboration and strive for consensus building • I value diversity and seek divergent viewpoints • I am approachable and open-minded • I understand that my position may not always prevail but that I support the democratic process and the decisions resulting from it Accountability As I serve Campbell: • I hold myself accountable to the highest ethical standards • I take responsibility for my conduct and am willing to explain my actions and decisions • I recognize that the responsibility for making decisions about the use of public resources is a public trust As a representative of, or candidate for an office in, the City of Campbell, I agree to uphold the Campbell Statement of Values adopted by the City Council. I affirm that I have read, understood and will conduct myself in accordance with the City of Campbell’s Statement of Values. Adopted 3/06 ---PAGE BREAK--- - 6 - CAMPBELL STRATEGIC PLAN ELEMENTS & OBJECTIVES 1.0 Land Use 1.1. A Balanced small town. 1.2. Land-Use patterns that minimize conflicts. 1.3. Availability of a range of housing types. 1.4. Identifiable City boundaries. 1.5. An attractive community with an enhanced image. 1.6. Interconnected neighborhoods and community resources. 1.7. An economically diverse and viable community. 1.8. A vibrant downtown that serves as the focal point of the community. 2.0 Financial Health 2.1. Up-to-date, effective financial management policies. 2.2. A diversified and reliable revenue base. 2.3. Effective City services at appropriate service levels, using resources in the most cost efficient manner. 3.0 Transportation 3.1. Safe residential neighborhoods. 3.2. Economically viable shopping areas. 3.3. Streets that safely and comfortably accommodate pedestrians and bicycles. 3.4. Streets that are safe, clean and well maintained. 3.5. Regional improvements that meet the transportation needs of Campbell residents and businesses. 3.6. Streets that serve the needs of adjacent land uses. 3.7. Streets that operate efficiently and effectively. 3.8. Local serving streets that reflect a "small-town" atmosphere. 4.0 Public Safety 4.1. An improved feeling of safety within the community. 4.2. Reduced crime and calls for service. 4.3. An effective working relationship with other governmental and social agencies that enables the City to attack the causes of crime. 4.4. A reduced number of traffic accidents and associated injuries. 4.5. An effective emergency preparedness program. 5.0 Community Services / Recreation 5.1. Leisure services that enhance community health and opportunities for interaction. 5.2. Enhanced recreational opportunities for Campbell residents. 5.3. Safe, attractive, and efficient parks and buildings that operate for maximum community use, benefit and enjoyment. 5.4. Information and referral services that locate programs and services not directly provided by the City. 5.5. Effective working relationships with local schools and service organizations that enable us to address the needs of at-risk youth. 5.6. Increased financial self-reliance of the City's Recreation and Community Services Department to support programs and services. 5.7. Enhanced community spirit, pride, activities and interaction among Campbell citizens and partnerships with local community groups, service organizations, agencies and private parties to assume co- sponsorship of community spirit events and activities. ---PAGE BREAK--- - 7 - CAMPBELL STRATEGIC PLAN ELEMENTS & OBJECTIVES 6.0 Open Space/Cultural/Historical 6.1. Sufficient open space to meet the needs of the community and partnerships with schools and other special districts for public use of open space lands. 6.2. Additional open space in each of the areas identified as deficient in the open space element of the City’s General Plan. 6.3. A balance of active and passive uses for the City's open space areas. 6.4. Sufficient locally originated historic and cultural activities/opportunities in the community. 7.0 Environmental Programs 7.1. Extend life of landfill space through increased recycling and conservation efforts. 7.2. Programs to prevent illegal disposal of hazardous waste materials. 7.3. Participation in water quality protection programs and water conservation efforts. 7.4. Participation in local and regional efforts to improve air quality through traffic congestion management. 8.0 Community Participation 8.1. A community where residents and business are well informed about community issues an programs. 8.2. Clear and effective communication between the City organization and the Campbell Community. 8.3. Participation of residents and businesses in government activities. Customers Service Levels Feedback Strategic Plan Community Vision Statement Goals - Objectives - Action Strategies Program Mission Statements Annual Workplans Budget Performance Outcomes Measurement Reporting ---PAGE BREAK--- - 8 - COUNCIL COMMITTEE RESPONSIBILITIES MAYOR FURTADO Association of Bay Area Governments ABAG Executive Board City Attorney & City Manager Performance/Compensation Committees County Library District JPA Board of Directors Emergency Preparedness Council Housing Rehabilitation Loan Committee League of California Cities – Board of Directors League of California Cities – Public Safety Policy Committee League of California Cities – Peninsula Division Council Liaison Legislative Committee National League of Cities – Public Safety Steering Committee Santa Clara Cities Association - Board of Directors Santa Clara County Cities Mayor’s Selection Committee West Valley Mayors and Managers West Valley Sanitation District (Alternate) VICE MAYOR BURR: California Identification Policy Advisory Board City Attorney. Performance/Compensation Committee City Manager Performance/Compensation Committee County Expressway Policy Advisory Board Emergency Preparedness Council (Alternate) Finance Committee Housing Bond Advisory Comm. (County) (Alternate) Housing Rehab. Loan Committee (Alternate) School District Liaison (High School) Silicon Valley Animal Control Authority Board (SVACA) (Alternate) 20% Housing Committee (Redevelopment Agency) Vasona Corridor Joint Policy Advisory Board (Alternate) West Valley Sanitation District West Valley Solid Waste Authority (JPA) COUNCILMEMBER KENNEDY: Advisory Commissioner Appt. Interview Committee Campbell Historical Museum & Ainsley House Foundation Liaison Community Center Committee CDBG Program Committee (County) (Alternate) Downtown Committee Economic Development Committee Finance Committee Friends of the Heritage Theatre Liaison Joint Venture Silicon Valley (Alternate) Legislative Committee Santa Clara Valley Water District: County Water Commission Flood Control Advisory Committee Silicon Valley Animal Control Authority Board (SVACA) Vasona Corridor Joint Policy Advisory Board Valley Transportation Authority Policy Advisory Committee (Alternate) COUNCILMEMBER HERNANDEZ: Advisory Commissioner Appointment Interview Committee CDBG Program Committee (County) County Expressway Policy Advisory Board (Alternate) County Library District JPA Board of Directors (Alternate) Downtown Committee Economic Development Committee Housing Bond Advisory Committee (County) Joint Venture Leadership Group Santa Clara Cities Association Board of Director (Alternate) School District Liaison (Elementary) SVLG Housing Solutions Report Steering Committee 20% Housing Committee (Redevelopment Agency) West Valley Solid Waste Authority JPA (Alternate) COUNCILMEMBER LOW: Association of Bay Area Governments (Alternate) Santa Clara Cities Association Legislative Action Committee Santa Clara County Task Force to End Chronic Homelessness Santa Clara Valley Water District: County Water Commission (Alternate) Flood Control Advisory Committee (Alternate) School District Liaison (Elementary) School District Liaison (High School) Valley Transportation Authority Policy Advisory Committee ---PAGE BREAK--- - 9 - COMMISSIONS, COMMITTEES AND ADVISORY BOARDS Planning Commission Parks & Recreation Commission Michael Rocha, Chairperson Bruce Baker, Chairperson Robert Roseberry, Vice Chairperson Tim Mason, Vice Chairperson Bob Alderete Jann Harbor George P. Doorley Jean La Duc Mark A. Ebner John Medalen Tom Francois Paul Resnikoff Elizabeth Gibbons Richard Waterman Civic Improvement Commission Building Board of Appeals Jason T. Baker, Chairperson Dietrich VonDohlen, Chairperson Steven K. Han, Vice Chairperson Jeff Jacquie Davidson James C. Malone Jeff Hofstrand Jim Morelan Frank Jewett Todd Zeman Cheryl Blankenship Kupras Art Ring Historical Preservation Board Rental Increase Dispute Fact Finding Committee JoElle Hernandez, Chairperson Matthew Minic, Chairperson Susan Blake, Vice Chairperson Eric Bracher Jule Heinzler John W. Figueroa Joanna Herz Patricia Appelquist Micky Lutz Stanley Raider Note: Names and positions as of July 1, 2007. ---PAGE BREAK--- Job Classification Dept. City Manager 1 CM N/A Administrative Services Director 1 1 CM 9,850 $ - 13,178 $ Police Chief 1 PD 9,850 - 13,178 Public Works Director 1 PW 9,850 - 13,178 Community Development Director 1 CD 9,850 - 13,178 Finance Director 1 FIN 9,850 - 13,178 Police Captain 3 PD 9,850 - 13,178 Recreation & Community Services Director 1 R&CS 9,850 - 13,178 Human Resources Manager 1 CM 8,274 - 10,057 Public Works Superintendent 1 PW 8,274 - 10,057 Redevelopment Manager 1 CM 8,274 - 10,057 Senior Planner 1 CD 8,274 - 10,057 Building Division Manager/Building Official 1 CD 8,274 - 10,057 Senior Civil Engineer 3 PW 8,274 - 10,057 Traffic Engineer 1 PW 8,274 - 10,057 Assistant to the City Manager 1 CM 7,641 - 9,286 Community Center Manager 1 R&CS 7,641 - 9,286 Finance Manager 1 FIN 7,641 - 9,286 Police Sergeant 1 8 PD 7,316 - 8,893 Associate Civil Engineer 2 PW 6,946 - 8,443 Senior Building Inspector 1 CD 6,873 - 8,357 City Clerk 1 CM 6,774 - 8,223 Facilities Maintenance Manager 1 R&CS 6,765 - 8,222 Senior Public Works Inspector 1 PW 6,755 - 8,213 Associate Planner 1 CD 6,643 - 8,078 Redevelopment Coordinator 1 CM 6,625 - 8,055 Police Agent 1 6 PD 6,611 - 8,035 Assistant Engineer 5 3 PW 6,433 - 7,823 Building Inspector 2 CD 6,323 - 7,687 Public Works Inspector 1 PW 6,323 - 7,687 Park Maintenance Supervisor 1 PW 6,264 - 7,613 Street Maintenance Supervisor 1 1 PW 6,264 - 7,613 Planner II 1 CD 6,247 - 7,593 Police Officer 5 28 PD 6,225 - 7,566 Administrative Analyst I 1 1 PW 5,875 - 7,142 Public Safety Systems Specialist 1 PD 5,829 - 7,086 Accountant 2 FIN 5,817 - 7,070 Senior Services Supervisor 1 R&CS 5,762 - 7,009 Recreation Supervisor 4 R&CS 5,762 - 7,009 Lighting & Traffic Signal Supervisor 1 PW 5,759 - 6,999 Communications Supervisor 1 PD 5,741 - 6,978 Code Enforcement Officer/Inspector 1 CD 5,661 - 6,882 Executive Assistant to the City Manager (Confidential) 1 CM 5,439 - 6,611 Planner I 1 2 CD 5,347 - 6,498 Equipment Maintenance Supervisor 1 PW 5,284 - 6,422 Accounting Technician (Confidential) 1 FIN 5,051 - 6,139 Senior Museum Specialist 1 R&CS 5,001 - 6,079 Public Safety Dispatcher 8 PD 4,964 - 6,035 Police Records Supervisor 1 PD 4,829 - 5,874 Lighting & Traffic Signal Technician 1 PW 4,813 - 5,853 Building Maintenance Lead Worker 1 R&CS 4,797 - 5,832 PERMANENT AUTHORIZED PERSONNEL POSITIONS FISCAL YEAR 2007 - 2008 Number of Pay Positions Ranges - 10 - ---PAGE BREAK--- Job Classification Dept. PERMANENT AUTHORIZED PERSONNEL POSITIONS FISCAL YEAR 2007 - 2008 Number of Pay Positions Ranges Deputy City Clerk 1 CM 4,723 $ - 5,740 $ Executive Assistant 5 * 4,723 - 5,740 Mechanic II 1 PW 4,684 - 5,695 Recreation Program Coordinator 5 3 R&CS 4,503 - 5,472 Park Maintenance Lead Worker 2 PW 4,405 - 5,355 Street Maintenance Lead Worker 2 PW 4,405 - 5,355 Accounting Clerk II 2 FIN 4,401 - 5,347 Permit Technician 1 CD 4,382 - 5,327 Building Maintenance Worker 2 R&CS 4,363 - 5,306 Office Specialist (Confidential) 1 CM** 4,295 - 5,221 Museum Education Coordinator 1 R&CS 4,287 - 5,211 Office Specialist 1 3 PW 4,280 - 5,203 Community Services Officer 6 8 PD 4,169 - 5,066 Senior Office Assistant 1 R&CS 4,075 - 4,955 Street Maintenance Worker II 3 PW 4,006 - 4,872 Park Maintenance Worker II 4 PW 4,006 - 4,872 Lighting & Traffic Signal Assistant 1 1 PW 4,006 - 4,872 Mechanic I 1 PW 4,006 - 4,872 Property/Evidence Specialist 1 PD 4,005 - 4,869 Utility Worker 1 2 R&CS 3,950 - 4,804 Police Records Specialist 1 6 PD 3,797 - 4,617 Office Assistant 7 3 3,689 - 4,486 Park Maintenance Worker I 5 PW 3,626 - 4,411 Street Maintenance Worker I 2 PW 3,626 - 4,411 Total Permanent Full-Time Positions 171 Permanent Part-Time Dept. City Engineer 2 1 PW 52.54 $ - 63.86 $ Senior Civil Engineer 3 1 PW 47.74 - 58.02 Housing & Community Development Coordinator 1 CD 36.70 - 44.62 Public Safety Dispatcher 4 2 PD 28.63 - 34.81 Human Resources Technician (Confidential) 1 CM 29.02 - 35.28 Office Assistant 3 CM/PW/R&CS 21.27 - 25.88 Nutrition Site Manager 1 R&CS 14.84 - 18.04 Food Server 1 R&CS 10.32 - 12.53 Total Permanent Part-Time Positions 11 CD = Community Development Department - (14) R&CS = Recreation & Community Services Department - (25) CM = City Manager's Department - (14) PD = Police Department - (75) FIN = Finance Department - PW = Public Works Department - (47) Footnote: Currently, there are 20.10 frozen FTE's. * CD, FIN, PD, PW, R&CS 1 One Frozen Position 5 Two Frozen Positions Confidential 2 .25 FTE Frozen 6 Three Frozen Positions CM, R&CS 3 .60 FTE Frozen 7 .75 FTE Frozen Will be updated based upon actual personnel costs after completion 4 .50 FTE Frozen of the Meet & Confer Process. Number of Hourly Pay Positions Ranges - 11 - ---PAGE BREAK--- 05/06 05/06 05/06 06/07 06/07 06/07 07/08 07/08 07/08 Department Perm. Temp. Total Perm. Temp. Total Perm. Temp. Total FTE FTE FTE FTE * FTE FTE FTE * FTE FTE City Manager 9.75 - 9.75 9.75 - 9.75 9.75 - 9.75 Community Development 13.47 - 13.47 13.23 - 13.23 13.23 - 13.23 Finance 7.88 - 7.88 7.87 - 7.87 11.87 - 11.87 Legislative Body 7.00 - 7.00 7.00 - 7.00 7.00 - 7.00 Police 74.00 8.11 82.11 74.00 5.60 79.60 74.00 5.89 79.89 Public Works 44.50 8.61 53.11 44.85 7.02 51.87 43.85 6.85 50.70 Recreation & Community Service 24.25 28.68 52.93 24.25 31.57 55.82 24.25 31.95 56.20 Redevelopment Agency 2.90 - 2.90 3.15 - 3.15 3.15 - 3.15 Sub-Total 183.75 45.40 229.15 184.10 44.19 228.29 187.10 44.69 231.79 Less: Elected City Council 5.00 - 5.00 5.00 - 5.00 5.00 - 5.00 Elected City Clerk 1.00 - 1.00 1.00 - 1.00 1.00 - 1.00 Elected City Treasurer 1.00 - 1.00 1.00 - 1.00 1.00 - 1.00 Contract City Attorney 1.00 - 1.00 1.00 - 1.00 1.00 - 1.00 Sub-Total 8.00 - 8.00 8.00 - 8.00 8.00 - 8.00 Total FTE Personnel 175.75 45.40 221.15 176.10 44.19 220.29 179.10 44.69 223.79 Four Information Technology positions from contract to permanent employees for FY 07/08. FULL TIME EQUIVALENTS BY DEPARTMENT (Fiscal Years 05/06 thru 07/08) * As of 7/1/06 - 20.1 Frozen Positions - 12 - ---PAGE BREAK--- - 13 - Although we never met, I feel as though I know so much about you. Mr. Campbell, I know that your ancestors came from Scotland and were quite frugal. I want you to know that we who lead the City today are thrifty, too, as the enclosed budget document will show. We can't do all that we should for our citizens. The State and Feds empty our pockets from time to time. I guess you must have felt frustrated when you were having your troubles trying to establish a clear title to your property in the 1850's and 60's. Everybody wanted your money and your land from squatters to the government. I'm glad you finally got title to it in May, 1870. Mr. Campbell, I know that in the pioneering days of 1846, you walked most of the way from Missouri to what would become the State of California. You were not the oldest son so you didn't get to do some of the fun things your older brother did; but, you had a great time, and when you saw our valley, you knew it would be your home forever. Things haven't changed much. We aren't the biggest city or even close. We are the best, however, and those of us who have learned how great Campbell is haven't left. Our valley still has its peaceful hills that seem blue in the early morning. Ocean breezes still bring their cooling fog. Sunlight dances in our hair on most days. Mr. and Mrs. Campbell, you learned that the soil here is exactly right for fruit trees, so orchards flourished everywhere. The orchards are gone now, but because of the wonderful climate and job opportunities, there are 38,000 people who live here. When our City officially incorporated in March, 1952, the City fathers used the motto "Campbell, the Orchard City" on the City seal. Our heritage of orchards and canneries which provided work for so many people lives in our hearts and minds. I have to admit one thing that we failed to do, however. You established your town in 1888 according to your beliefs: that of a prohibitionist. Well, I'm sorry to say your town has various establishments that carry you - know - what; but, we have a wonderful program for our kids called DARE which is encouraging them to resist the temptation of drugs and alcohol. ---PAGE BREAK--- - 14 - You'd be happy to know that we've had women on our City Council since 1985. It took thirty-three years to accomplish that feat. I'm sure that surprises you because there were three women on the first "town-council" which was established in 1892 at an Old Settler's Day celebration. However, the town wasn't incorporated so it didn't count. In 1888, when you recorded your first subdivision, you hoped it would be an incorporated city someday, but the earliest attempt in 1906 failed. However, your celebration continues and is the second oldest public celebration in the State; and, we're a city besides! When you helped establish the first water company, the bank, and the Board of Trade, I wonder if you ever realized how your town would grow and develop. This note is just to thank you for giving us a good example to follow. In your town, you knew everyone. I don't know everyone, but as Will Rogers said, "I never met a stranger." Your faithful servant, JMW Note: Ms. Jeanette Watson retired from the City Council in December 2006 after serving the City for more than twenty years. ---PAGE BREAK--- • 50 Miles South of San Francisco • Surrounded on Three Sides by San Jose • 6.7 Square Miles • Incorporated - March, 1952 • General Law City • Council/Manager Form of Government • Population – 39,748 (As of 1/1/07 - CA Department of Finance) *As of 7/1/06 - 20.1 Frozen Positions Campbell Community Profile – Demographic Statistics (General) • 18,318 Registered Voters • 11,005 (60.1%) Votes Cast in the Last General Election • Public Safety - 75 Police Employees (46 Sworn) • Public Safety - Fire - Services Contracted with County of Santa Clara • Public Safety - 2 Fire Stations • Total City Employees - 181* - 15 - ---PAGE BREAK--- Campbell Community Profile – Demographic Statistics (Infrastructure) Downtown Campbell City Hall Farmer’s Market Campbell Library Campbell Community Center - 16 - Category 2007 Miles of Streets (Major / Secondary) 14.3 / 89.0 Miles of Sewers (Storm / Sanitary) 42.25 / 484.0 Miles of Sidewalks 78.5 Street Lights 2,315 Parks - Number of Acres 85.95 West Valley Sanitation District ---PAGE BREAK--- Campbell Community Profile – Demographic Statistics (Housing) Single Family Homes Apartments Condominiums - 17 - Category 2007 2006 2005 2004 Average Household Size 2.4 2.3 2.3 2.3 Number of Households 16,483 16,459 16,444 16,384 Median Age 35.2 35 37.3 35.2 Median Home Value $856,000 $788,535 $810,000 $575,000 % of Households with Income of $75,000 or Greater 44.80% 43.01% 43.01% 36.50% California Department of Finance West Valley Sanitation District SCC Association of Realtors Campbell Community Development Dept. ABAG Projections 2000 Census Contracted Services CACI, Inc. Claritas Inc. Report - 3/14/05 ---PAGE BREAK--- Campbell Community Profile – Demographic Statistics (Employment & Education) The Pruneyard Hamilton Plaza Kirkwood Plaza Heritage Village Downtown Campbell - 18 - Category 2007 2006 2005 2004 Jobs per Household 1.35 1.35 1.35 1.35 Employed Residents 29,294 24,046 27,840 27,840 Mean Household Income $82,967 $93,109 $97,400 $97,400 % of Adults over 25 with Bachelor's Degree or Higher 40.00% 40.00% 48.00% 48.00% California Department of Finance West Valley Sanitation District SCC Association of Realtors Campbell Community Development Dept. ABAG Projections 2000 Census Contracted Services CACI, Inc. Claritas Inc. Report - 3/14/05 ---PAGE BREAK--- Adorno Construction, Inc. ~ Construction (114) Century 21 Alpha ~ Real Estate Agents (129) Children's Recovery Center ~ Hospital (100) City of Campbell ~ Government (161) Durham Transportation, Inc ~ Service (125) Elephant Bar ~ Restaurant (141) Fry's Electronics, Inc. ~ Retail (244) Home Depot ~ Retail (257) Kaiser Permanete Medical Group ~ Physicians (120) Kohl's ~ Retail (117) ~ Retail (125) Mohler, Nixon & Willaims Accountancy ~ Service (159) Nova Salon Systems ~ Wholesale (100) Onstor, Inc. ~ Research (100) Pacific netsoft, Inc. ~ Service (138) Qualcom Inc. ~ Service (103) Rock Bottom Brewery ~ Restaurant (100) Safeway ~ Retail / Grocery (140) Sanco Pipelines, Inc. ~ Construction (100) Universal Janitorial Maintenance ~ Service (100) West Valley Construction ~ Construction (100) Whole Foods ~ Retail / Grocery (235) Principal Property Taxpayers Aetna Life Insurance ~ Commercial Real Estate Bay Apartment Communities, Inc. ~ Residential Real Estate Brian Avery Trustee, et. Al. ~ Residential Real Estate EQR - Connor LLC ~ Residential Real Estate La Valencia Apartments LTD ~ Residential Real Estate Lincoln Bascom Office Center ~ Commercial Real Estate MP Hacienda, Inc. ~ Industrial OTR Trust - Commercial Real Estate P COM, Inc. ~ Unsecured Property Pruneyard Associates LP ~ Commercial Real Estate (Listed Alphabetically) Major Employers (100 or More Employees - Listed Alphabetically) - 19 - ---PAGE BREAK--- Top 40 Sales Tax Producers Trader Joe's ~ Grocery Store Trudy's ~ Women's Apparel USA Service Stations ~ Service Station Staples ~ Office Equipment Walgreens Drug Store ~ Drug Store Verizon Wireless ~ Cellular Phones & Service Whole Foods Market ~ Grocery Store Officemax ~ Office Equipment Store Outback Steakhouse ~ Restaurant Petsmart ~ Specialty Store Rotten Robbie ~ Service Station RV Cloud Company ~ Building Materials Safeway Stores ~ Grocery Store San Jose Camera Shop ~ Camera Store Shell Service Stations ~ Service Station Longs Drugs Stores ~ Drug Store Railway Distributing ~ Building Materials Rasputin Records ~ Music Store Rock Bottom Brewery ~ Restaurant Ross Dress for Less ~ Department Store Marshall's Department Store ~ Department Store Mervyn's Department Store ~ Department Store Nova ~ Chemical Products Economy Lumber ~ Building Materials Elephant Bar - Restaurant Gardenland Power Equipment ~ Business Services Fry's Electronics ~ Appliance Store Home Depot ~ Building Materials (Listed Alphabetically) Arco AM/PM Mini-Mart ~ Service Station Barnes & Nobel Bookstore ~ Stationery/Books Flying Logo Sisters ~ Services Groupware Technology Company ~ Services Chevron Station ~ Service Station Joe Escobar Diamonds ~ Jewelry Store Sonoma Forest Products ~ Building Materials Kohl's Department Store ~ Department Store Douglass Enterprises ~ Building Materials Regrid Power ~ Electrical Contractor Sonoma Chicken Coop ~ Restaurant Sierra Pacific Turf Supply - 20 -